I Hate Saunas. So Why Did I Fall Head Over Heels for a Japanese Rock Bath?
If the mere mention of a sauna makes you break out in a cold sweat—the anxious kind, not the healthy kind—you're not alone. Millions of Americans who can't stand traditional heat therapy are discovering that ganbanyoku plays by entirely different rules. Here's the counterintuitive science and psychology behind why heat-haters keep coming home as true believers.